SHOW LES: BMW now showing adverts in cars.

AnthonySmithAnthonySmith AdministratorHosting ProviderOG
in General

https://www.theautopian.com/bmw-is-showing-commercials-on-their-cars-dash-screens-and-they-want-you-to-think-its-a-treat/comment-page-2/

I really can't believe this, a line has been crossed... A LINE HAS BEEN CROSSED

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Comments

  • somiksomik OG Dixie Normous

    @AnthonySmith said:
    https://www.theautopian.com/bmw-is-showing-commercials-on-their-cars-dash-screens-and-they-want-you-to-think-its-a-treat/comment-page-2/

    I really can't believe this, a line has been crossed... A LINE HAS BEEN CROSSED

    You all are carrying devices in your pocket that you use every chance you get that shows ads. Singapore elevators installed monitors that shows ads. Billboard posters shows ads. Every website shows ads. So ads are now a part of life. Soon, you'll get neural implants that'll show you ads and we'll get to enjoy cyberpunk lifestyle.

    I speak fluent sarcasm and broken logic. | I would agree with you, but thæn we’d both be wrong.

  • FalzoFalzo Senpai

    that is actually not really new. they "tested" it at least last years halloween already, with a similar "treat" movie.

    and it seems to work for now, probably because it is rare and surprising. my wife got it shown yesterday and was instantly wanting to go to the movies, so...

    about the line, that has been crossed, aren't Elons rolling power banks displaying sh*t all the time anyways? I somehow doubt BMW is the first to start that.

  • AnthonySmithAnthonySmith AdministratorHosting ProviderOG

    @Falzo said:
    that is actually not really new. they "tested" it at least last years halloween already, with a similar "treat" movie.

    and it seems to work for now, probably because it is rare and surprising. my wife got it shown yesterday and was instantly wanting to go to the movies, so...

    about the line, that has been crossed, aren't Elons rolling power banks displaying sh*t all the time anyways? I somehow doubt BMW is the first to start that.

    I just can't Image paying 100k for a car, and it showing me advertising, I don't care if it's BMW or LADA or Ford, for me that's just to much.

    I still peacefully drive a diesel car with my own music or dvds so this feels wild to me.

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  • AdvinAdvin Hosting Provider
    edited 4:00PM

    The line has already been crossed a long time ago. A lot of modern cars these days have a lot of technology/software that the car manufacturer can control over the air. It doesn't really feel like that you "own" your car anymore. To be honest, I'm not really the type of person to care about an advertisement too much, but I can see why it is bothersome, especially on a luxury vehicle.

    @Falzo I don't think Tesla has ever forced you to watch a commercial like BMW has done here, but they did have a promotion for Tron (the movie) at some point. It changed how the dashboard looked and how the turn signals sounded. It is arguably less egregious because it was opt-in and had reasonable effort put in.

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  • MrEdMrEd

    Well, as mentioned in the article, you get option to not watch. The user had to press the button to watch. I did watch halloween "ad" when I was in the car waiting for my family, it was kind of a surprise, but I was not forced to watch. I wonder, is my car too old for spider man ad, or is Lithuania out of the list of countries?

    Anyways, Ibdon't see the big problem here when you have the decision to watch in your own hands.

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